Personal Brand

Decision MakingDiversificationCopperStart-UpWealth ManagementTransitionInvestingLeadershipAthlete Founder ModeCommoditiesPersonal BrandFounder ModePrivate EquityVenture CapitalReal EstateEntrepreneurshipBusiness StrategyStocksEconomyMonetary PolicyCryptoRisk
DiversificationDiversification
+4+4
The Trump Memecoin Frenzy: A Cautionary Tale for Athlete Investors

The Trump Memecoin Frenzy: A Cautionary Tale for Athlete Investors

The recent Trump token launch shows just how uneven the playing field can be.

Irg Torben Bührer
Irg Torben Bührer
Start-UpStart-Up
+6+6
Tiger Woods: The Making of a Visionary Entrepreneur

Tiger Woods: The Making of a Visionary Entrepreneur

Tiger and Tomorrow's Golf League—pioneering a bold new era for golf

Irg Torben Bührer
Irg Torben Bührer
InvestingInvesting
+4+4
INEOS’ First Year at Manchester United: Progress or Pain?

INEOS’ First Year at Manchester United: Progress or Pain?

Cost-cutting, controversy, and ambitions for revival

Irg Torben Bührer
Irg Torben Bührer
TransitionTransition
+5+5
Athletes as Agents of Change: Shaping the Future and Their Legacy Beyond the Game

Athletes as Agents of Change: Shaping the Future and Their Legacy Beyond the Game

Rewriting the playbook for sport and society

Irg Torben Bührer
Irg Torben Bührer
InvestingInvesting
+5+5
Michael Jordan: Athlete’s Mentality Drives Business Success

Michael Jordan: Athlete’s Mentality Drives Business Success

How MJ is taking over a new sport—on the track and in the courtroom.

Irg Torben Bührer
Irg Torben Bührer
TransitionTransition
+4+4
"Too Many People Want to Be Social-Media Influencers"

"Too Many People Want to Be Social-Media Influencers"

Breaking through the noise: Why athletes play a different game

Irg Torben Bührer
Irg Torben Bührer
TransitionTransition
+4+4
Marcel Hirscher: The Relentless Pursuit of Excellence, On and Off the Slopes

Marcel Hirscher: The Relentless Pursuit of Excellence, On and Off the Slopes

How Marcel’s businesses leverage his expertise, reputation, and passion for skiing and outdoor activities

Irg Torben Bührer
Irg Torben Bührer
Wealth ManagementWealth Management
+5+5
Building Wealth Is About Understanding and Managing Critical Risks

Building Wealth Is About Understanding and Managing Critical Risks

Rethinking risk tolerance for elite athletes: investment risk versus career and social risk

Irg Torben Bührer
Irg Torben Bührer
Athlete Founder ModeAthlete Founder Mode
+4+4
Building a Billion-Dollar Business: Insights from Siete Foods’ Journey

Building a Billion-Dollar Business: Insights from Siete Foods’ Journey

The lessons from Siete Foods' family business reinforce the idea that the skills honed in sports—grit, resilience, and teamwork—are just as valuable in business.

Irg Torben Bührer
Irg Torben Bührer
TransitionTransition
+4+4
The Distinctive Traits of Top CEOs and How Elite Athletes Can Transition into Corporate Leadership

The Distinctive Traits of Top CEOs and How Elite Athletes Can Transition into Corporate Leadership

How do you take all the aspects of your leadership life and get that magic that the high school basketball team had that was actually fun to be part of it?

Irg Torben Bührer
Irg Torben Bührer
TransitionTransition
+4+4
The Power of Process: Why Elite Athletes Should Share Their Journey Beyond Game Day

The Power of Process: Why Elite Athletes Should Share Their Journey Beyond Game Day

By giving fans a genuine look at the person behind the performance, athletes can build deeper, more lasting connections that persist long after their playing days are over.

Irg Torben Bührer
Irg Torben Bührer
TransitionTransition
+3+3
Sport's Elite: Building Brands Beyond the Arena

Sport's Elite: Building Brands Beyond the Arena

The focus on legacy investing, strategic partnerships, and data-driven brand development demonstrates a sophisticated understanding of the modern athlete.

Irg Torben Bührer
Irg Torben Bührer